Yello Cookie Policy

This cookie policy explains what cookies are and how we use them. We encourage you to read the policy in full so that you can understand what information we collect using cookies and how that information is used.

By using the Site or Apps, our U.S.-based Customers and users consent
to our use of cookies as described in this cookie policy.  By clicking “Got it!” on our pop-up message in our Site or Apps, our EU-based Customers and users consent to such use.

What Are Cookies?

A cookie is a small piece of data that a website can send
to your browser, which may then be stored on your hard drive as a “tag” that
identifies your computer. Cookies help to navigate from page to page on a
website, provide secure connections, gather statistics about the usage and effectiveness
of our Site and Apps, and remembers preferences from a previous visit, when you

How Does Yello Use Cookies?

The Site and Apps make use of a cookie technology designed
to enhance the experience of users and provide aggregate de-identified
information about the use of the Site and Apps to us.

We use third-party services for analytics and
interest-based advertising purposes. These service providers and ad partners
may use cookies alone or in conjunction with unique identifiers, beacons, and
other tracking technologies to collect information about you when you use our
Site or Apps, open our emails, or interact with our ads.

What Cookies Does Yello Use?

Single Session Cookies

These enable the Site and Apps to keep track of your movement as you
browse from page to page in order to ensure that you will not be asked for the
same information you have previously given during your visit to the Site and
Apps. We may use such cookies to analyse user behavior, such as which pages
have been visited during the session, and in order to improve your overall
experience, for example enabling us to determine and display more relevant

Persistent Cookies 

These cookies enable us to collect information such as the number of
visitors to the Site and Apps, and the pages visited (in aggregate) in order to
analyze user behavior. This information is collected in an anonymous form and
will be collated with similar information received from other users to enable
us to compile reports in order to develop and improve user experience by
displaying more tailored and relevant content.

Third Party and Analytics Cookies

We use various software
tools, such as Google Analytics, that allow us to study, and then improve, how
users interact with our Site and Apps. 
This may include the use of cookies to collect anonymous information,
including the number of visitors to the Site and Apps, where they have come to
the Site from, the pages they visit and the length of time they have spent on
the Site and Apps. We may use this information to compile statistics and to
help us to improve the Site and Apps and the services we offer.  Google’s privacy policy is available at

Cookie Listing

The following are cookies that we presently utilize on our
Site and Apps:

__adroll _mkto_trk
__adroll_fpc gclid
__adroll_shared previous_page
__ar_v4 referrer
_dc_gtm_httpsyelloco ti_
_fbp utm_campaign
_ga utm_medium
_gat utm_source
_gid utm_term

How Can I Manage My Cookies?

If you do not want to accept cookies from our Site or Apps,
you can change your browser settings so that cookies are not accepted. If you choose
to do this, please be aware the Site and Apps may no longer function as

Most web browsers allow some control of most cookies through
the browser settings.  To find out more
about cookies, including how to see what cookies have been set, visit  To find information relating to
other browsers, visit the browser developer’s website.

For more information about Google Analytics and how it
collects and processes data, please see “How Google Uses
Information From Sites or Apps that Use Our Services
.” To opt out of
being tracked by Google Analytics across all websites, visit

For any comments, questions, or concerns regarding your
visit to the Site and Apps, please contact us:

RECSOLU, Inc., DBA Yello

55 E. Monroe St., Suite 3600

Chicago, IL 60603

Attn: General Counsel

(312) 517-3232

For more information
about how we use the information you submit and we collect on the Site and
Apps, please read our Privacy Policy.