Recruitment Marketing

Recruitment Marketing 101

What is recruitment marketing? Recruitment marketing refers to a recruitment strategy used to attract and nurture passive candidates through marketing. The purpose of a recruitment marketing campaign is to let candidates know about ...

Continue reading

Engaging with Candidates Who Didn’t Get the Offer

When there is a single open position and multiple top candidates, keeping in touch with the silver medalists is an important part of the talent lifecycle. Developing relationships with candidates who didn't receive the initial offer will eliminate starting from scratch every time a new requisition needs to be filled...

Continue reading