Candidate Engagement

Engage candidates instantly to build awareness and drive action with personalized, mobile-friendly campaigns that keep your employer brand top of mind throughout the hiring process.

  • Engage candidates anywhere with fully-branded email and text campaigns
  • Develop an informed pipeline of engaged and interested candidates
  • Automate communications to connect with talent and drive action at the right time

Create engaging email campaigns that tell your story and drive candidate actions more effectively.

Showcase your brand with email campaigns

Leverage fully-branded email campaigns to engage candidates, share your organization’s values and drive action down the candidate pipeline.

  • Intuitive campaign builder
  • Template-based, personalized communications
  • Schedule email sends in advance

Stand out with text messaging

Put candidates first with interactive texting that makes it easy to submit mobile applications or learn about available opportunities.

  • Keyword-based texting programs
  • Drive action with mobile forms
  • Link to videos, talent communities, job postings and more
Engage candidates on-the-go with interactive text campaigns that make it easy for candidates to learn about your company and take action.

Help candidates take action


66% of candidates find text messaging useful, but only 27% of employers use it

Source: 2019 Yello Recruiting Study

Client Spotlight: AT Kearney's Digital Campus Recruitment Program

How to Build an Engaging On-Campus Presence — Without Being Present: According to the International Workforce Group, over 70 percent of professionals work remotely at least one day per week, creating the perfect landscape for A.T. Kearney to build on-campus connections without a physical presence.

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Save time with campaign management

Set-and-forget functionality empowers your team to send targeted emails and texts at any cadence to keep candidates engaged for maximum impact throughout the hiring process

  • Target with pipeline criteria
  • Campaign automation and scheduler
  • Combine email and text campaigns
Easily monitor campaign performance and get key engagement insights to improve your strategy in the future.

Track engagement metrics

Monitor communications metrics and campaign performance to enhance your recruiting team’s candidate engagement strategies

  • Monitor campaign performance
  • Track open and click rates
  • Identify engaged candidates
“With Yello, we’ve been able to greatly improve our candidate experience, and engage candidates through campaigns tailored specifically to them.”

– Jacquelyn Ries, Aramark

Start building better relationships with Yello’s candidate engagement software.