HR technology has emerged as one of the strongest tools for recruiters in the ongoing war on talent. Today, 73% of companies currently use talent acquisition software to streamline recruitment processes, reduce time-to-hire and cost-per-hire, improve candidate experience and more.

The State of HR Technology in 2020

  • 73% of companies currently use talent acquisition software.
  • The most commonly used types of software are applicant tracking systems, job boards software, and recruitment CRM software.
  • 51% of recruiters now use interview scheduling software, with an additional 26% thinking about starting. 
  • Artificial intelligence’s role in recruiting has become ubiquitous, from candidate sourcing and scheduling to automated “human” connections to facial analysis. 
  • More companies are investing in software “point” solutions that address individual areas of HR — like recruiting, performance management or employee engagement.  

Sources: Recruitment Operations Statistics and Trends: A 2020 Benchmark Report, 2020 Interview Scheduling Statistics and Trends: A Nationwide Recruiter Survey, The State of AI Recruiting Software in 2020, What to Expect: Top 2019 HR Tech Trends

So how are real recruiters using talent acquisition software to deliver a world-class experience for their organizations and candidates alike? We asked a few experts for their thoughts:

1. Streamline recruitment events

HR technology continues to make a significant impact at recruitment events, where recruiters are typically tasked with collecting candidate information, evaluating talent, and efficiently following up with top prospects. 

“Aptitude has identified campus recruiting as a top area of investment for companies this year and Yello continues to be a leader in this market.”

Madeline Laurano

“Yello is an amazing tool that has allowed our campus team to automate pieces of our campus process. We now have the ability to complete candidate evaluations and allow candidates to self-schedule interview times, while allowing us to use data analytics to determine the ROI on how effective each event is for us.”


Recruiters can also enjoy a fully-digitized process, eliminating the need to collect physical resumes and delivering powerful data-driven insights.

“We no longer take paper resumes, and follow up with candidates post-event. This tool allows me to have a central place for candidate communication. I also love the ability to export candidates and manipulate the data.”


2. Eliminate administrative burden

Intended to remove friction from the recruitment process, recruitment technology streamlines everyday tasks recruiters endure so that organizations can focus on attracting and retaining high-quality talent without burdensome administrative work.

“Free up your recruiters’ valuable time and boost candidate experience with software that automates and syncs participants’ back-and-forth when scheduling interviews.”


One of the most time-consuming tasks for recruiters is the interview scheduling process, which often requires a tiresome back-and-forth exchange of messages to determine a meeting time. New tools like AI-powered Interview Day Scheduling automatically coordinate complex multi-session interviews.

“The self-scheduling feature is so user-friendly and saves me a lot of time.”


3. Better understand recruiting ROI

HR technology centralizes data on one platform, allowing recruiters to effectively share information across multiple business units, measure the effectiveness of their recruiting strategies, and invest in recruitment operations tactics:

“This technology helps with managing all campus activities and relationships, tracks essential event metrics, and helps understand trends to improve campus recruiting ROI. This type of technology brings all essential information to one system, so everyone has access to complete, up-to-date information, like campus contacts, internship openings, offer deadlines, etc.”


“We liked that Yello is optimized for mobile operations, given the current need for HR to leverage mobile analytics immediately. Yello lets you track recruitment performance, anytime, anywhere.”

HR Technologist

4. Improve candidate experience

Passport, one of Yello’s newest campus event solutions, streamlines recruitment events by allowing students to upload resumes before the event, check in with a simple code, and empower recruiters to easily conduct evaluations from mobile devices. 

Recruiters have embraced HR technology to better connect with talent, simplify workflows, and reduce friction throughout the hiring process. Whether it’s providing mobile job applications, recruiting over text, or streamlining interview scheduling, talent acquisition software gives recruiters a fundamental weapon that delivers3 decisive victories in the war on talent.